The challenge
The store name had to read from a distance and from several angles, day and night, with a clean finish because visitors also see it up close.
Our approach
- Working drawings that size the letters to the facade and the viewing distance.
- Dimensional letters fabricated in the workshop with LED modules inside.
- Facade mounting with on-site checks for alignment and even lighting.
Outcome
The Foodhall logo glows evenly across the facade and marks the store at a glance.
